February 02 2023
Häagen-Dazs® Launches New Breakthrough Innovation; The Butter Cookie Cone
Häagen-Dazs® ice cream announces its newest innovation entering the U.S. market, the Butter Cookie Cone, as the brand looks to offer a new experience to the growing consumer demand for premium snacking.
The Butter Cookie Cone is a first-to-market frozen treat from Häagen-Dazs® that is wrapped in unexpected moments of luxury. It possesses all the characteristics of a traditional butter cookie made with butter, sugar and flour, but with more personality, style and attitude. The cone is lined with rich chocolate inside, and filled with four legendary, top selling Häagen-Dazs® ice cream flavors including Vanilla, Strawberry, Chocolate and Coffee. From there, various combinations of decadent sauces such as raspberry, chocolate fudge, espresso or caramel are drizzled on the ice cream and generously sprinkled with indulgent toppings like cookie pieces and delicate chocolate curls making each bite even more enticing than the next.
The Butter Cookie is available in packaged, (4ct) boxes and has four debut flavors:
- Vanilla Butter Cookie Cone - Madagascar Vanilla ice cream topped with rich caramel sauce, chocolate curls and cookie pieces
- Strawberry Butter Cookie Cone - Strawberry ice cream topped with white chocolate curls, a tangy raspberry sauce and cookie pieces
- Chocolate Butter Cookie Cone - Milk Chocolate ice cream topped with chocolate fudge sauce, chocolate curls and cookie pieces
- Coffee Butter Cookie Cone - Coffee ice cream topped with espresso fudge sauce, roasted almonds and cookie pieces
Starting in January, the Butter Cookie Cone will be available in select retailers with full, national distribution expected by April 2023.